BRAND DEVELOPMENT & CREATIVE DESIGN SERVICES
We bring new brands to life & breathe new life into existing ones. And we have a lot of fun along the way.
“Great brands start with BIG ideas.”
A brand is more than a logo or a fancy website. A brand is promise—it represents everything your organization stands for. We help by ensuring every touchpoint of your business aligns with your promise and resonates with your audience. Your brand is the foundation of all marketing – it’s the personality, look, and voice of you or your business.
We understand the key to high-quality work is a compelling narrative that speaks directly to the audience. From websites to social media posts to videos and white papers, we create relevant content that bridges the gap between the print and digital space.
For this reason, it is step one to marketing greatness. It takes thought, research, analysis and investigation to answer the 4 questions every brand must answer: Who are you? Who needs to know? How will they find you? Why should they care?
Whether you are just starting out or it’s time for a face-lift, this is a vital exercise which lays the groundwork for the big deal to follow: the marketing strategy.
Brand Development Strategy
“Fuel Your Brand
The Discovery The purpose of the brand discovery is to take a fair and honest look at the current brand perception through evaluation of what the company, and competition are currently doing and saying. Our process begins with a conversation. Together , we uncover the details, specifications, and goals of your project.
The Strategy The true power of a brand statement is that it gives you the strategy, messaging and content to guide your marketing efforts and social outreach. It can define what you offer, who you serve, and how you’re best at what you do. And, it can even tell you who to target it to and what tone it should be expressed in, unifying your messaging and your voice across markets and media. You will complete the brand discovery strategy questionnaire.
The Study We conduct a Style Study, The goal is for you to fill the board with typography, colors, and imagery that you feel is in line with your ideal brand aesthetic. After you’ve approved the pins, we’ll create a mood board. This will be a style guide of the aesthetics for your brand. You will receive a Launch Deck which includes a brand overview and mood board. Once this is approved by you, we’ll begin the design process!
The Design In this step the magic starts! We merge strategy with creativity and begin to develop design drafts. We then prepare mock ups to present for client evaluation. We’ll create designs for you to review during our first deadline which are contained in the Creation Deck and it’s your turn to provide honest, detailed feedback. We’ll prompt you with specific questions to make sure our creative executions are meeting the needs of your business goals.
Brand Delivery This is where it all comes together. Equipped with a compelling final product, a clear identity, and a confident message, your brand will be positioned well for long-term success. We’re here to act as your branding partner as you continue to grow, providing guidance, wisdom, and creative support when and where you need it. Once we’ve completed the revisions, it’s time to wrap up loose ends and release your vision into the world.
Brand Development Services
Brand Identity & Messaging
Logo and Identity
Brand Style Guides
Social Media Marketing
E-mail Marketing Campaigns
Business Card Design/Media Kits
WEBSITE DESIGN & DIGITAL
Website and App Development
Content Management Systems